With rapidly changing market conditions affecting the way buyers think, react and choose where to purchase, Hannah has honed her ability to read the market and her experience with many projects to offer developers a unique development advisory service.

HB Property Group Director Hannah Howard works with developers in the very early stages of a project to assess a project’s scope and market analysis, its demographics and design impact, for both aesthetic appeal and practical functionality, and its offer from apartment mix, to amenities, to retail inclusions.

She advises on:

  • design and layout suitability for identified markets

  • pricing relative to location, market and product

  • suitability of retail mix for market and buyers

  • valuation

  • marketing strategy input

  • project naming, and more,

 – all from the perspective of its saleability from the buyer and salesperson journey, which translates into ROI for developers.

If brought in at the inception of a project, Hannah can also advise on site location its suitability as a desirable position for buyers to choose to live, by analysing its walkability, rentability and other factors.

We have recently purchased an apartment at Auchenflower.  From the moment we walked in to Open House, we felt completely comfortable with HB Property Group;  it was a very positive experience all the way through to the time we moved in.  All the information about the apartment/project was presented in the most professional manner, and to their credit, there was no pressure to  make a decision until we were ready.  Nothing was too much trouble; every question answered to our satisfaction and we were encouraged to view the apartment as many times as we felt necessary in order to make an informed decision.  It was a pleasure to work with HB Property Group.