With rapidly changing market conditions affecting the way buyers think, react and choose where to purchase, Hannah has honed her ability to read the market and her experience with many projects to offer developers a unique development advisory service.
HB Property Group Director Hannah Howard works with developers in the very early stages of a project to assess a project’s scope and market analysis, its demographics and design impact, for both aesthetic appeal and practical functionality, and its offer from apartment mix, to amenities, to retail inclusions.
She advises on:
design and layout suitability for identified markets
pricing relative to location, market and product
suitability of retail mix for market and buyers
marketing strategy input
project naming, and more,
– all from the perspective of its saleability from the buyer and salesperson journey, which translates into ROI for developers.
If brought in at the inception of a project, Hannah can also advise on site location its suitability as a desirable position for buyers to choose to live, by analysing its walkability, rentability and other factors.